Houzz launches email marketing tool in Houzz Pro

Houzz Inc., the home improvement and design platform, has announced the launch of email marketing. The tool is directly integrated with Houzz Pro, the all-in-one business management and marketing software for remodeling and design professionals. With the new tool, home improvement and design professionals can quickly and easily create, send, and track analytics for newsletters, company updates, and other communications using customizable pre-made templates.
“We’re excited to provide an easy-to-use email marketing tool in Houzz Pro, empowering professionals to stay ahead of prospects and customers, increase engagement, and grow their brand,” said Alon. Cohen, co-founder and president of Houzz. “We heard from our community of industry professionals that they wanted an easy way to stay connected with customers who often become repeat customers, and to nurture leads until they’re ready to go. Houzz Pro email marketing helps pros do it all easily and in one software platform.
With Houzz Pro email marketing, construction, renovation and home design professionals can select a pre-designed email template with themes such as newsletters, thank you notes, greetings holidays, promotions and more, or create their own email design. Once a template is selected, the professional can customize it by dragging and dropping content including photos, company logo, text, and social media links. Email Marketing is part of the Houzz Pro CRM suite of tools, so professionals can build their target email lists from the leads and customer contacts already in the Houzz Pro Leads Manager, then send the email directly through Houzz Pro. Houzz Pro provides performance analytics, including opens, clicks, and unsubscribes, to help pros optimize future mailings. The tool is available to Houzz Pro Essential and Ultimate subscribers in the US and Canada.
Houzz Pro helps home construction and design professionals run an efficient, profitable business and makes it easy to reach new customers, while delivering an exceptional customer experience. The software is available in more than 10 countries in North America, Europe, Asia and Australia. Subscription packages, priced to fit any budget or team, also include estimates, invoicing, lead management, and business management tools. Pros can learn more and get started at houzz.com/pro. The Houzz Pro app is available on iOS and Android devices.
The Houzz community includes over 65 million homeowners and interior design enthusiasts and over 2.7 million home improvement and interior design professionals worldwide in over 100 categories, including architects, interior designers, contractors and landscapers.
Download screenshots of the Houzz Pro email marketing tool here and watch a video about the tool here.
About Houzz
Houzz is the leading home improvement and home design platform, giving people everything they need to improve their home from start to finish. On Houzz, people can find design inspiration, find and hire home professionals, and shop for products to complete their projects. For home professionals, Houzz Pro (houzz.com/pro) provides an all-in-one software solution that enables industry professionals to stand out, win clients, and manage their projects efficiently and effectively. profitable. The Houzz community is made up of millions of homeowners, interior design enthusiasts, and home improvement professionals around the world. Houzz is available on the web and as a premium mobile app. Based in Palo Alto, California, Houzz also has international offices in London, Berlin, Sydney, Moscow, Tel Aviv, and Tokyo. Houzz is a registered trademark of Houzz Inc. worldwide. For more information, visit houzz.com.
Furniture industry news and in-depth magazine articles for furniture retailers, furniture manufacturers and furniture distributors.
Read other articles by Nicholas Ledoux